{"id":933,"date":"2023-06-16T18:33:39","date_gmt":"2023-06-16T16:33:39","guid":{"rendered":"https:\/\/innogreen.ugal.ro\/site\/?page_id=933"},"modified":"2024-07-19T11:06:06","modified_gmt":"2024-07-19T09:06:06","slug":"gbic-2","status":"publish","type":"page","link":"https:\/\/innogreen.ugal.ro\/site\/de\/gbic-2\/","title":{"rendered":"Green business innovation canvas"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; admin_label=&#8221;Hero&#8221; _builder_version=&#8221;4.21.0&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#001b56 28%|#0e4de3 100%&#8221; background_color_gradient_start=&#8221;#001b56&#8243; background_color_gradient_start_position=&#8221;28%&#8221; background_color_gradient_end=&#8221;#0e4de3&#8243; background_image=&#8221;https:\/\/innogreen.ugal.ro\/site\/wp-content\/uploads\/2023\/05\/robotics-05-1.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_right&#8221; width=&#8221;90%&#8221; custom_margin=&#8221;||||false|false&#8221; custom_margin_last_edited=&#8221;off|tablet&#8221; custom_padding=&#8221;5vw||0px|10vw|false|false&#8221; custom_padding_tablet=&#8221;|10vw||10vw|false|true&#8221; custom_padding_phone=&#8221;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.23.4&#8243; width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.4&#8243; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;36px&#8221; header_font=&#8221;Bungee Hairline|600|||||||&#8221; header_font_size=&#8221;72px&#8221; background_layout=&#8221;dark&#8221; header_font_size_tablet=&#8221;48px&#8221; header_font_size_phone=&#8221;28px&#8221; header_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Green Business Innovation Canvas<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_code _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;300ms&#8221; hover_transition_speed_curve=&#8221;ease-in-out&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<script src=\"\/gbic\/jquery.3.7.1.min.js\"><\/script><!-- [et_pb_line_break_holder] --><script src=\"\/gbic\/bootstrap.bundle.min.js\"><\/script><!-- [et_pb_line_break_holder] --><script src=\"\/gbic\/gbic_de.js\"><\/script><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"row mt-4\" style=\"height:30px;\">  <!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"\" style=\"max-width:190px;position:absolute;\" id=\"btnHolder\"><button type=\"button\" class=\"btn btn-primary\" id=\"btnPrint\">PDF generieren<\/button><\/div>\n<p>    <!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><\/p>\n<div id=\"gbic_container\" style=\"width:100%;text-align:center;margin:auto;\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><\/p>\n<div id=\"text_below\" style=\"margin:auto; text-align:justify; padding:0px 100px;\"><!-- [et_pb_line_break_holder] -->  Dieses visuelle Schema zeigt, wie gr\u00fcne Praktiken (\u00f6kologisch, sozial, \u00f6konomisch) in jedes Modul des Business Model Canvas integriert werden k\u00f6nnen, um ein Green Business Innovation Canvas zu erstellen, das die Nachhaltigkeit in allen Aspekten des Gesch\u00e4ftsmodells betont.<!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_fullwidth_code][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;rgba(0,0,0,0)&#8221; z_index=&#8221;10&#8243; overflow-x=&#8221;hidden&#8221; overflow-y=&#8221;hidden&#8221; custom_padding=&#8221;17px||6px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||153px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.21.0&#8243; z_index=&#8221;10&#8243; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.4&#8243; text_font=&#8221;PT Sans||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.9em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-17px|||||&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; text_orientation_tablet=&#8221;center&#8221; text_orientation_last_edited=&#8221;off|tablet&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Das GBIC ist eine Anpassung des traditionellen Business Model Canvas, einem strategischen Instrument, das von Unternehmen zur Entwicklung und Verfeinerung nachhaltiger Gesch\u00e4ftsmodelle eingesetzt wird. Es ist speziell auf Unternehmen zugeschnitten, die gr\u00fcne Praktiken in ihren Betrieb und ihr Angebot integrieren wollen.<\/p>\n<p>Das GBIC hilft bei der Identifizierung von M\u00f6glichkeiten zur Verringerung der Umweltbelastung, zur Verbesserung der Nachhaltigkeit und zur Schaffung von Werten f\u00fcr das Unternehmen, die Kunden und den Planeten.<\/p>\n<p>Sie k\u00f6nnen sich von \u00f6kologischen, sozialen und wirtschaftlichen Impulsen inspirieren lassen, um gr\u00fcne Praktiken in die neun klassischen Gesch\u00e4ftsmodule zu integrieren.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/innogreen.ugal.ro\/site\/wp-content\/uploads\/2024\/07\/image1-de.png&#8221; align=&#8221;right&#8221; _builder_version=&#8221;4.23.4&#8243; width=&#8221;20vw&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;-7vw|-20vw|-6vw||false|false&#8221; custom_padding=&#8221;127px|||||&#8221; 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width=&#8221;25vw&#8221; max_width=&#8221;25vw&#8221; custom_margin=&#8221;-20%|||-45%|false|false&#8221; custom_margin_tablet=&#8221;0%|||0%|false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; scroll_horizontal_motion=&#8221;0|100|100|100|-1|0|0&#8243; scroll_rotating_enable=&#8221;on&#8221; scroll_rotating=&#8221;0|50|50|100|90\u00b0|0|-90\u00b0&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.4&#8243; header_2_font=&#8221;Exo 2|600|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;48px&#8221; header_2_line_height=&#8221;1.3em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-52px|||||&#8221; hover_enabled=&#8221;0&#8243; header_2_text_align_tablet=&#8221;&#8221; header_2_text_align_phone=&#8221;&#8221; header_2_text_align_last_edited=&#8221;on|tablet&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; header_2_2_font_size_tablet=&#8221;32px&#8221; header_3_2_font_size_tablet=&#8221;32px&#8221; header_4_2_font_size_tablet=&#8221;32px&#8221; header_5_2_font_size_tablet=&#8221;32px&#8221; header_6_2_font_size_tablet=&#8221;32px&#8221; header_2_2_font_size_phone=&#8221;20px&#8221; header_3_2_font_size_phone=&#8221;20px&#8221; header_4_2_font_size_phone=&#8221;20px&#8221; header_5_2_font_size_phone=&#8221;20px&#8221; header_6_2_font_size_phone=&#8221;20px&#8221; header_2_2_font_size_last_edited=&#8221;on|phone&#8221; header_3_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_2_font_size_last_edited=&#8221;on|phone&#8221; header_5_2_font_size_last_edited=&#8221;on|phone&#8221; header_6_2_font_size_last_edited=&#8221;on|phone&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2><strong>So verwenden Sie den GBIC \u2013 Green Business Innovation Canvas<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.23.4&#8243; text_font=&#8221;PT Sans||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.9em&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|1vw||-1px|false|false&#8221; custom_padding=&#8221;|0px||||&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; text_orientation_tablet=&#8221;center&#8221; text_orientation_last_edited=&#8221;off|tablet&#8221; custom_css_main_element=&#8221;min-width: 35vw;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Das GBIC ist ein Tool, das Unternehmern und Unternehmen helfen soll, innovative gr\u00fcne Gesch\u00e4ftsideen zu entwickeln.<\/p>\n<ol>\n<li>Definieren Sie das Umwelt- oder Nachhaltigkeitsproblem, das Sie mit Ihrer Gesch\u00e4ftsidee angehen wollen.<\/li>\n<li>Verwenden Sie den GBIC f\u00fcr ein multidirektionales Brainstorming zu innovativen L\u00f6sungen f\u00fcr das identifizierte Problem. Identifizieren Sie die <strong>Innovation f\u00fcr Produkte \/ Dienstleistungen \/ Markt \/ Design \/ Marke \/ Technologie \/ Prozess \/ Lieferung<\/strong>, indem Sie sich von den aufgef\u00fchrten \u00f6kologischen, sozialen und wirtschaftlichen Impulsen inspirieren lassen.<\/li>\n<li>Bewerten Sie die <strong>Machbarkeit<\/strong> und die potenziellen <strong>Auswirkungen<\/strong> jeder L\u00f6sung, indem Sie Faktoren wie technische Machbarkeit, Marktnachfrage, Ressourcenbedarf, Skalierbarkeit und wirtschaftliche Vorteile ber\u00fccksichtigen. Ordnen Sie die L\u00f6sungen nach ihrem Potenzial, einen positiven Wandel herbeizuf\u00fchren, in eine Rangliste ein oder setzen Sie Priorit\u00e4ten.<\/li>\n<li>Entwickeln Sie einen <strong>Umsetzungsplan<\/strong>, der die erforderlichen Schritte zur Verwirklichung Ihrer gr\u00fcnen Gesch\u00e4ftsidee skizziert. Ber\u00fccksichtigen Sie dabei Faktoren wie Ressourcenzuweisung, Zeitplan, Meilensteine, wichtige Leistungsindikatoren und Strategien zur Risikominderung.<\/li>\n<li><strong>\u00dcberarbeiten<\/strong> und <strong>verfeinern<\/strong> Sie Ihre gr\u00fcne Gesch\u00e4ftsidee kontinuierlich auf der Grundlage von R\u00fcckmeldungen, neuen Informationen und ver\u00e4nderten Marktbedingungen. Seien Sie bereit, Ihren Ansatz anzupassen und bei Bedarf alternative L\u00f6sungen zu erkunden.<\/li>\n<li>Suchen Sie die <strong>Zusammenarbeit<\/strong> und <strong>Unterst\u00fctzung<\/strong> relevanter Interessengruppen, Partner und Experten, um an der Umsetzung Ihrer gr\u00fcnen Gesch\u00e4ftsidee mitzuwirken. Suchen Sie die Unterst\u00fctzung von Investoren, Beh\u00f6rden und Branchenverb\u00e4nden, die Finanzmittel, Anreize oder Ressourcen zur F\u00f6rderung gr\u00fcner Gesch\u00e4ftsideen bereitstellen k\u00f6nnen.<\/li>\n<\/ol>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#222222&#8243; custom_margin=&#8221;4vh||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/innogreen.ugal.ro\/site\/wp-content\/uploads\/2023\/05\/eu.png&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;120px&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-size: 36px; font-weight: bold; line-height: 1em; color: #003399; white-space: nowrap;\">Kofinanziert von der<br \/><span>Europ\u00e4ischen Union<\/span><br \/><\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: justify;\"><span>KA220-ADU \u2013 Cooperation partnerships in adult education<br \/>2022-1-RO01-KA220-ADU-000085596 \u2013 Romania<br \/><\/span><span>Von der Europ\u00e4ischen Union finanziert. Die ge\u00e4u\u00dferten Ansichten und Meinungen entsprechen jedoch ausschlie\u00dflich denen des Autors bzw. der Autoren und spiegeln nicht zwingend die der Europ\u00e4ischen Union oder der Europ\u00e4ischen Exekutivagentur f\u00fcr Bildung und Kultur (EACEA) wider. Weder die Europ\u00e4ische Union noch die EACEA k\u00f6nnen daf\u00fcr verantwortlich gemacht werden.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#171717&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;20px||20px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;10px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>InnoGreen @cti.ugal.ro<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_social_media_follow _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;right&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_social_media_follow_network social_network=&#8221;facebook&#8221; url=&#8221;https:\/\/www.facebook.com\/profile.php?id=100088314232176&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#3b5998&#8243; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;linkedin&#8221; url=&#8221;https:\/\/www.linkedin.com\/groups\/14161720\/&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#007bb6&#8243; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]linkedin[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Green Business Innovation CanvasDas GBIC ist eine Anpassung des traditionellen Business Model Canvas, einem strategischen Instrument, das von Unternehmen zur Entwicklung und Verfeinerung nachhaltiger Gesch\u00e4ftsmodelle eingesetzt wird. Es ist speziell auf Unternehmen zugeschnitten, die gr\u00fcne Praktiken in ihren Betrieb und ihr Angebot integrieren wollen. Das GBIC hilft bei der Identifizierung von M\u00f6glichkeiten zur Verringerung der [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-933","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/pages\/933","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/comments?post=933"}],"version-history":[{"count":12,"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/pages\/933\/revisions"}],"predecessor-version":[{"id":1437,"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/pages\/933\/revisions\/1437"}],"wp:attachment":[{"href":"https:\/\/innogreen.ugal.ro\/site\/wp-json\/wp\/v2\/media?parent=933"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}